Azerbaijan has emerged as one of the five foreign destinations recording the strongest growth in demand among Russian tourists for autumn 2026, a study by travel planning service OneTwoTrip says.
The number of hotel bookings in Azerbaijan for the autumn season has increased by 18% compared with the same period last year, Caliber.Az reports per local media.
Greece recorded the sharpest rise in demand, with hotel bookings jumping 109%. Cyprus followed with a 100% increase, while Serbia and Türkiye posted gains of 75% and 60%, respectively.
Meanwhile, Russian travelers showed significantly less interest in several traditional European destinations. Hotel bookings in Spain fell by 82%, followed by declines of 73% in Germany, 65% in France and 59% in Italy. Demand for hotels in the United Arab Emirates also dropped by 74%.
Experts attribute the shifting travel preferences to a growing focus among Russian tourists on accommodation costs, transport accessibility and visa requirements when selecting international destinations.
By Vafa Guliyeva